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First DirectTrack Network to implement the enhanced Unsubcentral Feature
SARASOTA, Fla. (May 12, 2008) –
Clickbooth today announced the implementation of a new enhanced feature that bridges and integrates DirectTrack and Unsubcentral. Clickbooth, the core subsidiary of IntegraClick, Inc., is the first DirectTrack Network to implement this feature. DirectTrack currently powers more affiliate programs and affiliate networks than any other technology in the world. Unsubcentral is the premier system for suppression list management.
What does this enhancement mean for Clickbooth Advertisers and Publishers? According to Ziare Brown, Sr. Director of Compliance & Enforcement of Clickbooth, “Unsubcentral’s management system allows us to create a secure environment for our suppression lists. This enhancement allows us to process unsubscribe requests from our advertisers who also use Unsubcentral and then we are able to provide those updates to our publishers in real-time using DirectTrack. Unsubcentral adds an extra layer of protection for our advertisers.” |
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“We are always the first network to take the pro-active steps to ensure a safer environment for our Advertisers and Publishers as well as the billions of consumers they reach," said John Lemp, Chief Executive Officer of Clickbooth. "We at Clickbooth take great pride in always being at the forefront of compliance.”
IntegraClick, Inc. and its core subsidiary, Clickbooth.com, are leading pioneers in the true, performance-based online marketing industry with the widest variety of marketing channels, methods and niches. Offering advanced network technology and extensive industry experience, IntegraClick continues to extend its innovative services throughout the world from its headquarters in Sarasota, Fla., as it has since 2002.
As one of the fastest growing online marketing agencies and with a focus on maximizing the return for both advertisers and publishers, IntegraClick strives to go beyond conventional standards and works diligently to adapt its services to fit each individual’s needs. IntegraClick’s attention to traffic quality and appreciation of partner relationships distinguishes IntegraClick from its competitors.
As the leading company in the industry to work with, Clickbooth, The Exclusive CPA Network, provides advanced technologies complete with strong, exclusive channels, firm control on distribution and adherence to quality in terms of both publishers and advertisers. Clickbooth gives advertisers access to thousands of exclusive publishers and an extensive zero-risk environment with maximized ROIs. Additionally, publishers are guaranteed maximum returns and quality performance as well as the guaranteed highest payouts. With a focus on quality since its beginning, Clickbooth has been providing the advanced CPA (Cost per Acquisition) technology that is now leading the new phase in media buying for more than five years. |
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